Tuesday, 19 August 2014

Timeline of Twitter

Timeline[edit]

YearMonth and dateEvent typeEvent
2004PreludeOdeo, Twitter's parent company, is started.
2005PreludeOdeo's podcasting service is released, with very little public response.
2006February 26-27CreationJack DorseyNoah GlassEvan Williams and Biz Stone discuss the idea of using text messaging to share statuses, and decide to work on the project. The original idea is attributed to Jack Dorsey, and called the status concept.[1]
2006Early MarchCreationThe name Twitter (spelt twttr at the time) is chosen for the service. The idea for the name is attributed to Noah Glass.[2][3]
2006March 21CreationTwitter is officially set up and Jack Dorsey sends the first tweet.[4]
2006July 15Media coverageNoah Glass tells Om Malik of GigaOm about Twitter (then called twttr), and Malik writes an article about it on GigaOm.[5] This appears to be the first ever news coverage of Twitter,[6] and a number of people, including Malik himself, have commented on the accuracy (or lack thereof) of its predictions from the perspective of hindsight.[7][8][9]
2006August 3UsageTwitter users tweet about a mild (4.4 on the Richter scale) earthquake in California. The event helps Twitter's team see the potential of Twitter as a way for many people to contribute to the reporting of a live event, each from his or her own vantage point.[10]
2006SeptemberUserbaseTwitter attempts to have a grand launch at the Love Parade, but gets very little traction there, with only 100 new signups.[11]
2006OctoberFinancial/legal and company operationBiz StoneEvan Williams, Dorsey, and other members of Odeo, form Obvious Corporation and acquired Odeo, together with its assets—including Odeo.com and Twitter.com—from the investors and shareholders.[12]
2007March 12UserbaseTwitter is highly successful at South by Southwest Interactive (SXSW) and gets a major bump in usage from the event.[13] Commentator Steven Levy calls this a tipping point for Twitter.[14]
2007AprilFinancial/legal and company operationTwitter spins off into its own company.[15]
2007June 26Financial/legalTwitter announces that it has closed a funding round led by Fred Wilson of Union Square Ventures.[16] The five-million-dollar round values Twitter at $20 million.[17]
2007August 23UsageThe hashtag (#), first proposed by user Chris Messina, debuts on Twitter.[18]
2008June 24Financial/legalTwitter announces the closure of its second funding round, welcoming new investorsBijan Sabet of Spark Capital and Jeff Bezos of Bezos Expeditions. Existing partnersUnion Square Ventures and Digital Garage also invest more.[19]
2008October 16Company operationIt is announced that Jack Dorsey has stepped down from the CEO role at Twitter, andEvan Williams takes over.[20][21][22][23]
2009February 13Financial/legalTwitter announces the closure of yet another funding round, with new investors Peter Fenton of Benchmark Capital and Todd Chaffee of Institutional Venture Partners.[24][25]
2009April 17Media coverage, userbase expansionEvan Williams appears alongside Ashton Kutcher on Oprah Winfrey's show to explain Twitter to Oprah's audience.[26]
2009April 20 onwardMedia coverage, userbase expansionExecutives from Twitter and WordPress head over to Iraq to expose the people there to social media and the Internet.[27]
2009April 30Media coverageTwitter executives Biz Stone and Evan Williams are included in the TIME 100.[28]
2009June 15-16UsageTwitter reschedules planned downtime for maintenance so as not to conflict with a large planned protest in Iran.[29] Because a US State Department official had emailed Twitter about the planned protest, newspapers speculate that Twitter rescheduled its downtime because of pressure from the US government.[30][31][32]
2010January 22UsageThe first unassisted off-Earth Twitter message is posted from the International Space Station by NASA astronaut T. J. Creamer.[33]
2010April 13ProductTwitter announces that it will start allowing for advertising in the form of promoted tweets -- "ordinary tweets that businesses and individuals want to highlight to a wider group of users."[34][35][36]
2010October 4Company operationEvan Williams steps down as CEO, and Dick Costolo, the erstwhile COO, takes over as CEO.[37][38][39]
2011April 5, April 20ProductTwitter tests a new homepage and phased out the "Old Twitter." [40] However, a glitch came about after the page was launched, so the previous "retro" homepage was still in use until the issues were resolved; the new homepage was reintroduced on April 20.[41][42]
2011July 5Acquisitions by TwitterTwitter acquires BackType, a real-time social analytics platform.[43][44]
2011September 8-9Financial/legalTwitter closes its Series G round, raising $800 million at a $8 billion valuation. Of the $800 million, $400 million buys off shares from existing investors and the remaining $400 million goes to the company.[45][46]
2011December 8ProductTwitter overhauls its website once more to feature the "Fly" design, which the service says is easier for new users to follow and promotes advertising. In addition to theHome tab, the Connect and Discover tabs are introduced along with a redesigned profile and timeline of Tweets. The site's layout is compared to that of Facebook.[47][48]
2012February 21ProductTwitter announces a parternship with Russian search engine Yandex. Yandex, a Russian search engine, finds value within the partnership due to Twitter’s real time news feeds. Twitter’s director of business development explained that it is important to have Twitter content where Twitter users go.[49]
2012March 21UserbaseTwitter celebrates its sixth birthday while also announcing that it has 140 million users and sees 340 million tweets per day. The number of users is up 40% from their September 2011 number, which was said to have been at 100 million at the time.[50]
2012AprilCompany operationTwitter announces that it is opening an office in Detroit, with the aim of working with automotive brands and advertising agencies.[51] Twitter also expanded its office inDublin.[52]
2012June 5ProductA modified logo is unveiled through the company blog, removing the text to showcase the slightly redesigned bird as the sole symbol of Twitter.[53]
2012October 5Acquisitions by TwitterTwitter acquired a video clip company called Vine that launches (later) in January 2013.[54][55] Twitter released Vine as a standalone app that allows users to create and share six-second looping video clips on January 24, 2013. Vine videos shared on Twitter are visible directly in users' Twitter feeds.[56] Due to an influx of inappropriate content, it is now rated 17+ in Apple's app store.[57]
2012December 18UserbaseTwitter announces it had surpassed 200 million monthly active users. Twitter hit 100 million monthly active users in September 2011.[58]
2013April 18ProductTwitter launches a music app called Twitter Music for the iPhone.[59]
2013August 28Acquisitions by TwitterTwitter acquires Trendrr, a real-time social data company.[60]
2013September 9Acquisitions by TwitterTwitter acquires MoPub.[61]
2013September 12Financial/legalTwitter announces that it has filed papers with the U.S. Securities and Exchange Commission ahead of a planned stock market listing.[62]
2013October 4Financial/legalTwitter releases an 800-page prospectus in preparation for the IPO.[63]
2013November 6-7Financial/legalOn November 6, 70 million shares[64] are priced at US$26 and issued by lead underwriter Goldman Sachs.[65] On November 7, trading of the shares begins on theNew York Stock Exchange. The share closes at US$44.90, giving the company a valuation of around US$31 billion.[66]
2014June 19Acquisitions by TwitterTwitter acquires SnappyTV.[67]

References[edit]

  1. Jump up^ Bilton, Nick. Hatching Twitter., Chapter II, Section Status, Pages 55-58
  2. Jump up^ Bilton, Nick. Hatching Twitter., Chapter II, Section Twitter, Pages 61-64
  3. Jump up^ D'Onfro, Julian (October 9, 2013). "Here's What Happened To Forgotten Twitter Co-Founder Noah Glass After He Was Kicked Out Of The Company"Business Insider. Retrieved January 23, 2014.
  4. Jump up^ Dorsey, Jack (March 21, 2006). "just setting up my twttr". Twitter. Retrieved February 4, 2011.
  5. Jump up^ Malik, Om (July 15, 2006). "Silicon Valley’s All Twttr"GigaOm. Retrieved January 22, 2014.
  6. Jump up^ Tsotsis, Alexia (August 13, 2013). "Om Malik, Father Of Tech News Blogging, American Citizen"TechCrunch. Retrieved January 22, 2014.
  7. Jump up^ Oremus, Will (November 5, 2013). "The First Blog Post About Twitter Got Pretty Much Everything Wrong"Slate Magazine. Retrieved January 22, 2014.
  8. Jump up^ Malik, Om (November 4, 2013). "To live and die in public: That’s Twitter"GigaOm. Retrieved January 22, 2014.
  9. Jump up^ Diaz-Oritz, Claire. "5 Lessons on Twitter from the First Article Ever Written About It". Retrieved January 22, 2014.
  10. Jump up^ Stone, Biz (August 3, 2006). "Have Your Quake And Twitter It Too"Twitter blog. Retrieved January 23, 2014.
  11. Jump up^ Bilton, Nick. Hatching Twitter., Chapter III, Section A Bloody Mess
  12. Jump up^ Malik, Om (October 25, 2006). "Odeo RIP, Hello Obvious Corp"GigaOM. Retrieved June 20, 2009.
  13. Jump up^ Douglas, Nick (March 12, 2007). "Twitter Blows Up at SXSW Conference"Gawker. Retrieved February 21, 2011.
  14. Jump up^ Levy, Steven (April 30, 2007). "Twitter: Is Brevity The Next Big Thing?"Newsweek. Retrieved February 4, 2011.
  15. Jump up^ Lennon, Andrew. "A Conversation with Twitter Co-Founder Jack Dorsey"The Daily Anchor. Retrieved February 12, 2009.
  16. Jump up^ Dorsey, Jack (June 26, 2007). "Taking a bite out of the big apple"Twitter' blog. Retrieved January 23, 2014.
  17. Jump up^ Bilton, Nick. Hatching Twitter., Page 114
  18. Jump up^ Messina, Chris (August 23, 2007). "Chris Messina Twitter Feed"Twitter' feed. Retrieved July 30, 2014.
  19. Jump up^ Stone, Biz (June 24, 2008). "Welcoming Bijan and Jeff"Twitter blog. Retrieved January 24, 2014.
  20. Jump up^ Arrington, Michael (October 16, 2008). "CEO Change At Twitter: Ev Williams Back At The Helm"TechCrunch. Retrieved January 23, 2014.
  21. Jump up^ Siegler, MG (October 16, 2008). "A swap atop Twitter for the "new phase""VentureBeat. Retrieved January 23, 2014.
  22. Jump up^ McCarthy, Caroline (October 16, 2008). "Twitter CEO Jack Dorsey steps down. He's switching places with fellow co-founder Evan Williams, who will become CEO as Dorsey takes over the position of chairman of the board."CNet. Retrieved January 23, 2014.
  23. Jump up^ Cain Miller, Claire; Goel, Vinod (October 16, 2008). "Twitter Sidelines One Founder and Promotes Another"New York Times Bits blog. Retrieved January 23, 2014.
  24. Jump up^ Stone, Biz (February 13, 2009). "Opportunity Knocks"Twitter blog. Retrieved January 24, 2014.
  25. Jump up^ Hendrickson, Mark (February 13, 2009). "Twitter Raises $35 Million Series C From Benchmark and IVP"TechCrunch. Retrieved January 24, 2014.
  26. Jump up^ Ostrow, Adam (April 17, 2009). "Ashton Kutcher and Evan Williams Talk Twitter With Oprah [Video]". Retrieved January 23, 2014.
  27. Jump up^ "Twitter, WordPress execs in Iraq to help country use new media". April 22, 2009. Retrieved January 23, 2014.
  28. Jump up^ Kutcher, Ashton (April 30, 2009). "The Twitter Guys"Time Magazine. Retrieved January 23, 2014.
  29. Jump up^ Stone, Biz (June 15, 2009). "Down Time Rescheduled"Twitter blog. Retrieved January 23, 2014.
  30. Jump up^ Parr, Ben (June 16, 2009). "U.S. Government Asks Twitter to Stay Up for #IranElection Crisis"Mashable. Retrieved January 23, 2014.
  31. Jump up^ "EDITORIAL: Iran’s Twitter revolution"Washington Post. June 16, 2009. Retrieved January 23, 2014.
  32. Jump up^ Grossman, Lev (June 17, 2009). "Iran Protests: Twitter, the Medium of the Movement"Time Magazine. Retrieved January 23, 2014.
  33. Jump up^ Press release (January 22, 2010). "Media Advisory M10-012 – NASA Extends the World Wide Web Out into Space".NASA. Retrieved February 5, 2011.
  34. Jump up^ Stone, Biz (April 13, 2010). "Hello World"Twitter blog. Retrieved January 23, 2014.
  35. Jump up^ Vascellaro, Jessica (April 13, 2010). "Twitter to Start Rolling Out Advertising"Wall Street Journal. Retrieved January 23, 2014.
  36. Jump up^ Cain Miller, Claire (April 13, 2010). "Twitter Unveils Plans to Draw Money From Ads"New York Times. Retrieved January 23, 2014.
  37. Jump up^ Williams, Evan (October 4, 2010). "#newtwitterceo"Twitter blog. Retrieved January 23, 2014.
  38. Jump up^ Siegler, MG (October 4, 2010). "Dick Costolo Takes Twitter CEO Role So Evan Williams Can Focus On Product".TechCrunch. Retrieved January 23, 2014.
  39. Jump up^ Siegler, MG (October 4, 2010). "Evan Williams And Dick Costolo: New Twitter Triggered CEO Change". Retrieved January 23, 2014.
  40. Jump up^ Praetorius, Dean (2011-05-04). "Twitter Users Report Twitter.com Has A New Homepage (SCREENSHOTS)". Huffingtonpost.com. Retrieved 2011-05-22.
  41. Jump up^ Dunn, John E (2011-04-06). "Twitter Delays Homepage Revamp After Service Glitch". PCWorld. Retrieved 2011-05-22.
  42. Jump up^ Crum, Chris (April 20, 2011). "New Twitter Homepage Launched". Retrieved April 25, 2011.
  43. Jump up^ Rao, Leena (July 5, 2011). "Twitter Acquires Social Analytics Platform BackType"TechCrunch. Retrieved August 1, 2014.
  44. Jump up^ Cheredar, Tom (July 5, 2011). "Twitter acquires BackType for improved analytics"VentureBeat. Retrieved August 1, 2014.
  45. Jump up^ Tsotsis, Alexia (September 8, 2011). "Twitter Closing Its $400M Secondary Offering Tomorrow"TechCrunch. Retrieved January 24, 2014.
  46. Jump up^ Angotti, David (September 9, 2011). "Twitter Set to Close $400 Million in Series G Funding on $8 Billion Valuation"Search Engine Journal. Retrieved January 24, 2014.
  47. Jump up^ "Twitter: Yours to discover". Fly.twitter.com. Retrieved 2012-01-20.
  48. Jump up^ Twitter / YouTube (2010-04-07). "Twitter 2.0: Everything You Need To Know About The New Changes". Fox News. Retrieved 2012-01-20.
  49. Jump up^ Prodhan Georgina February 21, 2012. “Twitter partners with Yandex for real-time search.”http://www.reuters.com/article/2012/02/21/twitter-yandex-idUSL5E8DK89H20120221
  50. Jump up^ Wasserman, Todd. March 21, 2012. "Twitter Says It Has 140 Million Users" http://mashable.com/2012/03/21/twitter-has-140-million-users/
  51. Jump up^ "Twitter heads to Motown to be closer to automakers". Reuters. 2012-04-04. Retrieved 2012-04-05.
  52. Jump up^ "Twitter to create 12 jobs as it scales up Irish operations". Irish Independent. 2012-04-04. Retrieved 2012-04-05.
  53. Jump up^ Rodriguez, Salvador (2012-06-06). "Twitter adopts new bird logo". latimes.com. Retrieved 2012-07-23.
  54. Jump up^ "Twitter Acquires Video Service; Are Third Party Video Developers In Danger Now Too?". MediaBistro. October 9, 2012. Retrieved October 10, 2012.
  55. Jump up^ "Twitter Buys Vine, a Video Clip Company That Never Launched". All Things D. October 9, 2012. Retrieved October 10, 2012.
  56. Jump up^ Dredge, Stuart (January 23, 2013). "Vine iPhone app brings short, sharp video to Twitter"The Guardian. Retrieved January 26, 2013.
  57. Jump up^ "Twitter's Vine Changes App Store Rating to +17, Adds Social Sharing Features". ABC News.
  58. Jump up^ Fiegerman, Seth. December 18, 2012. "Twitter Now Has More Than 200 Million Monthly Active Users."http://mashable.com/2012/12/18/twitter-200-million-active-users/
  59. Jump up^ Ulanoff, Lance. "Twitter Launches Twitter #music App and Service"Mashable. Mashable. Retrieved 28 April 2013.
  60. Jump up^ "Twitter acquires real-time social data company Trendrr to help it better tap into TV and media"The Next web. August 28, 2013. Retrieved August 29, 2013.
  61. Jump up^ "Twitter makes another acquisition"CNN Money. Retrieved September 10, 2013.
  62. Jump up^ "Twitter plans stock market listing". BBC News. September 12, 2013. Retrieved September 13, 2013.
  63. Jump up^ "Business Highlights"The Washington Post. 4 October 2013. Retrieved 12 October 2013.
  64. Jump up^ "Interesting Numbers From Twitter's IPO"ABC News. November 8, 2013. Retrieved November 8, 2013.
  65. Jump up^ "Twitter prices IPO at $26 per share"Yahoo! Finance. November 6, 2013. Retrieved November 8, 2013.
  66. Jump up^ "Twitter shares jump 73% in market debut"BBC News. November 7, 2013. Retrieved November 8, 2013.
  67. Jump up^ "Twitter wants to be your TV companion"CNN Money. Retrieved June 19, 2014.

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